$160 Million Government Contract
Posted: May 16, 2013
Recently, The Leytham Group consulted on a $160 million government procurement contract. Staff recommended our client, but the selection was seriously threatened by politicization by the second ranked bidder. We were brought in by a respected law firm to set a media and public information strategy including overall positioning and key messages. The goal was to navigate a contentious political landscape, achieve validation of the procurement process and subsequent award, and provide public cover to protect “undecided” decision makers. With the strategy, we garnered supportive news coverage and not one, but two, opinion pieces.
Making News
Urban pioneers await dynamic downtown Tampa
February 17, 2013
TAMPA – Nicole Loftus moved to Channelside looking for the kind of city living she enjoyed in South Florida. From her apartment, she can see downtown’s towers about a half-mile away. But that’s where the city living ends. Read More »
Tampa takes first step toward redeveloping Riverfront Park
March 16, 2013
TAMPA — City Hall is taking the first step on what is expected to be a three-year, $10.5 million makeover of Julian B. Lane Riverfront Park. “We’re going to make some changes,” Mayor Bob Buckhorn said of the 23-acre park, just south of Interstate 275, across the Hillsborough River from the David A. Straz Jr. Center for the Performing Arts.Read More »
Making Tampa Streets More Pedestrian-Friendly
May 7, 2013
TAMPA – The City of Tampa is looking to give four streets a pedestrian-friendly makeover. Read More »